Category: real estate marketing tips
10 Tips to Boost Curb Appeal and Get Better Exterior Photos
Everybody thinks about staging home interiors when getting ready to sell. But what about staging the exterior? We called Lauren...
How to excite buyers and get more from your hyper-local marketing
The marketing gurus tell you to go out and snap some pictures of your neighborhood and slap `em up on...
Preparing Your Sellers for the Shoot: A Checklist
Your sellers may be worried about the photographer coming. First-time sellers may be be feeling more than a little overwhelmed...
White Orchid Interiors: Our “Preferred Partner” for Home Staging
John Matthews, co-founder of White Orchid Interiors, calls it “the grand slam” – staging plus professional photography plus the right...
Perry & Co. Invites Customers in With Google Virtual Tours
You might not think of a real estate office as a good candidate for a Google Virtual Tour. What’s there...
How to Make Good Listing Photos Great
The listing photos you just ordered on a property were good. Your sellers were pleased. So, why aren’t buyers beating...
Jim Romano: High-quality Photos, High Level of Service
Jim Romano is a relationship builder. Instead of specializing in a geographic area or a price point, Romano, broker associate...
Take the Pledge: No More DIY Photos
A blogger on Activerain recently offered “Top 10 Photographic Crimes Agents Commit” and Inman News reposted it twice. I’m afraid...
How HDR Photography Gives You a Competitive Edge
Every realtor at the top of their game uses professional photography. In a competitive market, no top seller in this...
Did Troy Warrick really sell a home in two days?
I understand why you might be skeptical. After all, word on the street has the market slowing lately. Plus, it’s...
Getting Elevated: Are Drones the Next Big Thing?
The buzz around drones is more than just the sound of unmanned aerial vehicles (UAVs) zipping overhead. If you follow...
Do you have to be a script writer to do video?
Of all the obstacles to doing video, the stickiest probably is script writing. Even when you realize video doesn’t cost...
11 Ways to Get More From Your Virtual Tours
Your virtual tour could be working harder for you. As nice as it would be to just “set it and...
Real Estate Photography Report Confirms Common Sense – Quality Pictures Sell Homes!
Do you really need a report to confirm what your common sense tells you is true? Well, judging from...
To Show You’re in the Know, Go Hyper Local
“Consumers aren’t just looking for signs that you’re `in’ the business. They want to know you `know’ the business,” writes...
How to Choose the Best Videographer for Your Video
I’m sure the idea of doing video has crossed your mind and if you've been reading up on the subject,...
Does Your Listing Presentation Have This Key Element?
Every realtor knows the listing presentation is where the rubber meets the road. Like all professionals in this business, I’m...
Tupper Briggs: Professional photographs make the difference
Does it really matter who takes your listing photographs? “We use a professional photographer on every single listing that we...
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