Nate Koerner’s motto is one you may have heard before: “Never look back, unless you are planning to go that way”, by Henry David Thoreau. For Nate, it really sums up his approach to his life and his work.  Nate says, “I really try to be present, be in the moment, and be relaxed.” He […]

By now I’m sure you’ve heard of Matterport 3D Tours, right?  Maybe not.  Well, in February we added Matterport  to our arsenal of Immersive Tour offerings, that also includes our Interactive Immersive Tour and Google Business Tours. Hey, whether you’ve heard of Matterport or not, if you’re looking for ways to take your listing marketing to […]

Here at Mediamax, we’ve experienced firsthand the impact that professional photography can have on, well, everything. We’ve shared stories with you of how our professional photos have sold properties sight unseen using only an online gallery, and how utilizing unique techniques such as twilight and aerial photography can make an enormous difference in your marketing […]

A senior living community like Concordia on the Lake in Littleton probably isn’t the first business you’d think of as needing, let alone wanting, a Google Virtual Tour. But maybe you don’t know today’s seniors. Nicki Geiger, marketing director, says it’s true that a few years ago they got few inquiries online but that’s changed. […]

One key question every business owner has to answer when it comes to marketing is “what makes your business different from your competitors?” In the immortal phrasing of 1950s ad man Rosser Reeves, what’s your unique selling proposition? Or, to put it in 2014 lingo, what’s your difference? One way to set your business apart […]

Barley Haven in Lakewood has a great website touting a wide selection of supplies and gear for the home brewer, including 110+ beer grains. Why does the store need a Google Virtual Tour? “When I saw it and realized the benefit to it, that’s when I decided to go ahead and go for it,” says […]

Have you optimized your real estate business for mobile local search? Here are some useful tips from Marci James, director of marketing at Obeo, to help you make sure prospective clients find you first and fast. Mobile devices index local searches very differently than personal computers, so optimizing your business for mobile local search could […]

You might not think of a real estate office as a good candidate for a Google Virtual Tour. What’s there to see? But Lorrie Grillo, vice president of marketing for Perry & Co., sees an invitation. “You’re inviting somebody into your space. So, that’s what I like about the Google tour. It really says, `come […]

Your virtual tour could be working harder for you.  As nice as it would be to just “set it and forget it,” if you’re not using it, it might as well be lying around in cyberspace eating bonbons for all the good it’s doing you. Whether you’re a realtor promoting your listings through Obeo or […]

“Consumers aren’t just looking for signs that you’re `in’ the business. They want to know you `know’ the business,” writes Jovan Hackley on the Trulia Pro Blog. One way to demonstrate what you know is with a pile of data. But numbers can only go so far in establishing your expertise. Even better is to […]