How Many Photos Should You Order? Casting Your Listing In Its Best Light

How many photos should you take for a listing? Is it dependent on the size of the house or the features? While I’m sure everyone approaches their marketing a little differently, we thought we’d give you our thoughts on how to approach your listing photography and factors to consider. According to Mediamax Master Photographer John Koliopoulos, there […]


Photographer Spotlight: John Koliopoulos

The first thing people say upon meeting Mediamax Master Photographer John Koliopoulos is that it’s very obvious that he cares. While that may not be the first requirement you think of when considering hiring a real estate photographer, it turns out it may just be the most important. John has been shooting real estate photography […]


Doing It Right The First Time: Why Jerry and Debbie Ballard Treat Every Property Like Luxury

We all understand the concept of doing things right the first time, but in real estate that philosophy couldn’t be more true. Being a real estate agent means getting things done quickly, and getting them done right. There’s little time for do-overs, and delays in any part of the marketing process can have major consequences.  […]


Presentation Matters: Selecting a Tour Design That Helps Buyers Fall in Love With Your Listings!

All virtual tours and single property sites are not created equal!  Your Mediamax photography, 3D immersive images and video can be displayed within a wide variety of designs.  The two most important things to consider when choosing a virtual tour design are easy navigation and mobile responsiveness.  In other words, make it easy for consumers to […]


Referrals Rule: Building Those Ever-Important Relationships

As market trends change and home prices go up and down, one thing remains constant in the real estate industry: the importance of relationships. Brandon Doyle recently published an article on inman.com entitled “4 reasons to focus on relationships over sales in real estate”. Brandon says that instead of thinking about profitability and numbers, agents should concentrate […]


Neutral But Not Boring: Adding Interest To Your Marketing Photos

Recently, we published an article on keeping wall colors neutral in the properties that you are marketing, and encouraging sellers to see the property from the buyer’s perspective. This is definitely still the best way to sell a property, but may leave you wondering how to make your marketing photos stand out.  Inman recently published […]


Introducing Matterport 3D Services By Mediamax!

We’re very excited to announce that we are now an official Matterport provider!  There has been alot of growing interest in Matterport in recent months as a way to market listings, and for good reason. This new service which incorporates VR technology has been gaining ground in the real estate industry and offers viewers a […]


Give Your Online Marketing A Boost With Aerial Photography

You’ve probably seen listings online that include the use of aerial photography, or perhaps used it yourself on a listing here and there. But you may still be wondering what listings benefit the most from this unique viewpoint. The short answer is that any listing can benefit from using aerial photography for one simple reason. […]


Keeping It Neutral: How Paint Color Affects The Sale Of A Home

There are many factors involved in the sale of a property including the location, price, and age of the home. In addition, staging and de-cluttering can increase what buyers are willing to spend. But did you know that something as simple as the color of the paint could be affecting how fast and for how […]


This Year, Treat Your Clients Right By Pulling Out All The Stops

Every agent you know will tell you that real estate truly is a client focused business. Those of you in the industry really go all out for your clients, and many of you have told us that a high percentage of your business comes straight from referrals. That means that you are doing a great […]